Honda Insight - Let It Shine

Monday, April 27, 2009 | 0 Comments

Vimeo teamed up with Honda to create an Insight ad that makes the entire page a little light show.


Beyond the ad, the "making of" video below is worth a gander too, as it shows how Honda was able to create a large "LED screen" using hundreds of Insight automobiles. The idea of this commercial is really nice, but is as environmental friendly, as the creators of the ad claim? The gas and energy consumption for such a venture, however cool, must have been enormous. [Gizmodo]

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